Allegory Assessment

A holistic marketing strategy that gives you clarity and direction.

Assessments use the signature Allegory holistic approach that considers all resources available, your bigger vision and futureproofing against the ever-changing marketing landscape to build a refined direction that is intentional and drives bottom-line results.

 
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Does this sound familiar?

 

You’re putting in the effort but without the clarity, direction or results to show for it.

Maybe you’re showing up. You’ve got campaigns running, content going out, emails in the queue. But you’re not seeing the results you should for the effort you’re putting in or you’re not sure why something is working or underperforming. You know it’s time to bring in an expert to level up.

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You’re tired of guessing why

If you’re not sure what is working, how to find out if it’s performing and what that means for your business, it makes planning your next move a guessing game instead of a sure thing.

You’RE READY TO GO ALL IN

You know you’ve got something good and you’re ready for the world to know about it. Let your vision get the community it deserves with a growth plan built for you.

YOU’RE LEAKING TIME AND BUDGET

You’ve tried a lot of “best practices”, taken courses and talked to experts, but it’s left you with a mountain of to-dos and zero impact on your bottom line.

YOU’RE OVERWHELMED

New marketing channels and algorithm changes pop up daily and you’ve got better things to do (like running your business). Let’s untangle the mess to focus on what actually matters.

The Allegory Assessment

You don’t need more ideas, you need a clear path, sharp strategy, and expert execution.

 

In 30 days, you’ll go from throwing spaghetti at the wall and hoping it sticks to having data-backed insights, an expert strategy and a clear 90-day plan prioritized by complexity and performance. You’ll know exactly where to invest in your marketing and the best part? We’ll execute one of your top priorities immediately and check-in on you after 90 days to see if we need to make an optimizations.

 
BOOK A DISCOVERY CALL

WE’VE HELPED GROW

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How it Works

And whats included…

See our case studies
  • Woman sitting on the floor at a low table, working on a silver MacBook Air, holding a beige ceramic mug, with a brown leather couch behind her and a window above.

    01/ Alignment Call

    A 1:1 call with Tiffany to align on where to focus our energy, what the biggest pain points are, things you’re proud of, and what’s working / not working (based on your experience) in your marketing thus far. We also take into consideration your life vision, bandwidth and team resources to ensure you get the most out of our 30 days together.

  • A modern workspace with a wooden desk, a MacBook, a glass of water, an open book, a small cup of coffee, and a stack of magazines with a black mug and small decorative items on top. There are chairs with wooden armrests and a cozy white fur blanket on one chair.

    02/Allegory Assessment

    We get deep on who your current audience is and who you might want to scale into. We’ll also map out a clear customer journey map to your current channels and identify the gaps from where you may be losing your customer utlizing the Allegory Signature Framework of BRAND, CONTENT and PERFORMANCE. This ends with a 90-day plan and a priorities list mapped out based on urgency and complexity.

  • A modern lounge chair with a sleek metal frame, brown leather straps for the seat and back, positioned in a minimalist room with light-colored walls, a window with sheer curtains, and a polished concrete floor.

    03/ Refinement

    Here we meet so Tiffany can present the assessment to you and we can discuss what resonates and where we may need to tweak. You know your business best, so this is where we co-create your marketing strategy together and refine with intuitive founder knowledge and data-based marketing expertise.

  • 04/Activation Week

    Once we’ve refined and finalized your Growth Marketing Strategy, we’ll also activate one of your most pressing tasks. Whether it's a content calendar or setting up templates, you know you’re in good hands.

  • A woman sitting at a wooden desk in a bright room, working on a desktop computer with art posters and a black handbag in the background.

    05/ Optimization Check-In

    We’ll check back in after your 90-days to see if any tweaks need to be made or consult on optimizations that may further improve performance. You’ll also receive a complimentary month in our membership community, ACCESS to make use of the resources and opportunities to directly ask questions to Tiffany.

  • Allegory completed an assessment of our performance marketing that helped us see immediate results and increase our conversions!”

    Tiffany was an incredible resource to our team - clearly identifying ways that we could optimize results & improve our annual strategy.

    TREANA PEAK | FOUNDER, OBAKKI

  • "My team gained so much from Tiffany’s wealth of knowledge and professional insights, and I’m especially grateful for the clarity and validation she brought to our projects"

    Working with Tiffany and Allegory has been an incredibly valuable experience. She thoroughly audited our websites and Instagram, recommended actionable next steps, and even provided her own templates and guidelines as final deliverables (which immediately put our team to WORK!) Thank you, Tiff! We learned a ton.

    JULIE HONG | DIRECTOR OF MARKETING, EXOD INTERNATIONAL

  • "She not only understood my goals, but she helped narrow my focus and define my offer in a way that felt aligned with my desired lifestyle. I was feeling very overwhelmed trying to do it all myself! She gave me back time, provided clarity and set me up with a clear roadmap"

    Working with Tiffany gave me so much clarity and insight into my business. I was really struggling on pinpointing my own USP and positioning in an oversaturated market.

    JENNIFER BOURNE | ART DIRECTOR & BRAND STRATEGIST

For pricing, deliverables, and case studies download our services deck

Ready to get going? Download our services guide for all the information you’ll need and next steps.

We’re excited to meet you.

 
 

IT’S TIME TO GET CLEAR on what to invest in and GET REAL RESULTS to grow your business.

Allegory Assessments aren’t built like the rest. It’s data-backed storytelling, expert strategy and a clear actionable plan with execution so you know it’s not all talk.

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FAQ’s

  • Yes, we always ask for a 50% deposit to save your spot as we book up fast but can always accommodate payment plans to suit your needs. Just chat with us!

  • Assessments are a done-for-you but they do require participation so we have the best information to design your marketing strategy. You’ll need to spend time onboarding to ensure we have access to your accounts and expect a couple hours within our 30 days together for your workshops.

  • Assessments are PERFECT for small teams and solopreneurs. Every marketing growth strategy is custom and designed for the business (which includes the team and founder) to succeed. This means we’ll always consider your current size, life vision and bandwidth before creating your plan. We’ll also offer short term and long term solutions depending on your larger business goals.

  • Great question! All good things come with commitment but Allegory is known for building marketing strategies that ask for minimum effort for maximum results. We’ll also consider your ideal time commitment when putting together your plan. The best part about completing an Assessment is you’ll know every effort is tied directly to a goal so there is no wasted time, budget or implementation.

  • Absolutely! We’re conscious of our client’s privacy, so we’ve included case studies in our services guide. There you’ll find the numbers to back us up and lots more information including pricing, packages and next steps.